10 Orthopedic Physicians
Breaking through the growth plateau as market leaders
THE CHALLENGE
This Orthopedic Practice came to us with a different type of challenge.
They were already the most successful practice in their particular niche, and were concerned that their business had hit a plateau.
After assessing their situation, we were able to identify missed opportunities that would enable us to put them back on the path for growth into the foreseeable future.
SERVICES PROVIDED
Responsive web design, growth package (SEO, PPC, social media management, analytics, reputation management)
Creating a Growth Strategy
The practice has been a long-time market leader in their local community, but, as often happens, their growth trajectory had leveled off. We worked with their team to develop a comprehensive strategy that would break the plateau and set them on a path for growth.
After getting a relatively turnkey system in place, we intend to grow their business by 10%+ year over year.
Orthopedic Website
Authority & Expertise
A website that prominently displayed their authority and expertise in orthopedics (183 years of experience between them)
Strong CTAs
Strong call to actions encouraging people to request appointments
Online Billing System
An easy-to-use online billing system
Interactive Videos
Interactive videos to further patient education before and after their visits
Growth Package
Increased search engine ranking for terms that matter
Implement a reputation management system to increase positive reviews and decrease
negative reviews
Engage with local community to encourage word of mouth marketing
Implement a real-time analytics dashboard to track business performance
Efficient pay-per-click spending on Google AdWords, Bing, and Facebook
Stats & Results
Increased visitor
interaction by 10x
Analytics implemented to implement continuous optimizations
Online appointment
requests increased
over 400%
New patient appointment growth
of nearly 40% within 90 days
Increased site visitors by
80% within 3 months
SEO visibility
improved by 4x
Doubled Facebook
engagement and quadrupled ROI
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